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CD-ROM BENEFITS

CD-ROM offers business, technical, and cost benefits.

Business Benefits

  • Directly target customers
  • Not hit and miss like internet
  • Low distribution costs
  • Can be used as part of a mailshot
  • Can be standalone presentation devices and/or used with a salesperson
  • Can be adapted to run from a website
  • Can interact with your website
  • Incorporate an existing database eg Access.
  • Business card CD-ROM - handy wallet size can incorporate lots of features

Technical Benefits & Advantages

  • Does not have the technical limitations or bandwidth constraints of the internet
  • Can incorporate high-quality video for product demonstration or training.
  • Can incorporate high-quality audio such as music and voiceover
  • Effective use of animation

Cost Benefits

  • Cost efficient means of publishing high volume of material
  • Unlike print, no need to worry about number of colours or quality of paper
  • Low distribution costs

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