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WEB
BENEFITS
A web presence offers a range of benefits in an extremely cost effective
manner.
Cost
Reduction
A web site will reduce costs in a number of ways:
- Reduces expensive print requirements such as brochures and mailshots.
- Staff time consumed by customer queries can be reduced by encouraging
customers to access the website.
- Reduce expensive phone costs by chaneling customer communication
using email.
Marketing
Information
Ongoing site monitoring can provide valuable information about your
clients and prospective customers. Our site statistic reports hold
a mine of information on your customers.
- Identify the most popular sections of the site. You can determine
which pages receive the most visits.
- Identify key words used to locate your site on search engines.
- Determine which site your visitors link from.
- Total number of visitors to the site.
- The length of time a visitor spends on the site.
- Browser and operating system used.
Sales
- Sales leads can be generated through queries to the website.
- A website can be accessed by a global market.
web development process
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